{"id":1039,"date":"2023-04-19T15:51:19","date_gmt":"2023-04-19T08:51:19","guid":{"rendered":"http:\/\/kthtx.vn\/?p=1039"},"modified":"2023-04-19T15:51:20","modified_gmt":"2023-04-19T08:51:20","slug":"huong-dan-thiet-lap-muc-tieu-chien-luoc-marketing-cho-hop-tac-xa","status":"publish","type":"post","link":"https:\/\/kthtx.vn\/index.php\/2023\/04\/19\/huong-dan-thiet-lap-muc-tieu-chien-luoc-marketing-cho-hop-tac-xa\/","title":{"rendered":"H\u01b0\u1edbng d\u1eabn thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c marketing cho h\u1ee3p t\u00e1c x\u00e3"},"content":{"rendered":"\n<p>\u0110\u1ec3 thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c marketing cho h\u1ee3p t\u00e1c x\u00e3, b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc sau:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ee3p t\u00e1c x\u00e3: \u0110\u1ec3 \u0111\u1eb7t ra m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3, b\u1ea1n c\u1ea7n ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ee3p t\u00e1c x\u00e3 \u0111\u1ec3 hi\u1ec3u r\u00f5 nh\u1eefng \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u1ee7a n\u00f3.<\/li><li>X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng: H\u00e3y x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u00e0 h\u1ee3p t\u00e1c x\u00e3 mu\u1ed1n ti\u1ebfp c\u1eadn v\u00e0 ph\u1ee5c v\u1ee5. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n \u0111\u1eb7t ra m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u v\u00e0 mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li><li>X\u00e1c \u0111\u1ecbnh c\u00e1c ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3: \u0110\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch marketing, b\u1ea1n c\u1ea7n x\u00e1c \u0111\u1ecbnh c\u00e1c ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng nh\u01b0 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng, t\u0103ng l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi, t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng,&#8230;<\/li><li>\u0110\u1eb7t ra m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 v\u00e0 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c: M\u1ee5c ti\u00eau c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1eb7t ra c\u1ee5 th\u1ec3 v\u00e0 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c. V\u00ed d\u1ee5: t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng 20% trong n\u0103m nay ho\u1eb7c t\u0103ng l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi 30% trong qu\u00fd \u0111\u1ea7u ti\u00ean.<\/li><li>\u0110\u1ea3m b\u1ea3o m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p v\u1edbi ngu\u1ed3n l\u1ef1c c\u1ee7a h\u1ee3p t\u00e1c x\u00e3: B\u1ea1n c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ee5c ti\u00eau \u0111\u1eb7t ra ph\u00f9 h\u1ee3p v\u1edbi ngu\u1ed3n l\u1ef1c c\u1ee7a h\u1ee3p t\u00e1c x\u00e3, bao g\u1ed3m c\u1ea3 ng\u00e2n s\u00e1ch, nh\u00e2n s\u1ef1 v\u00e0 c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng.<\/li><li>Thi\u1ebft l\u1eadp th\u1eddi gian v\u00e0 k\u1ebf ho\u1ea1ch ho\u1ea1t \u0111\u1ed9ng: \u0110\u1eb7t ra th\u1eddi gian c\u1ee5 th\u1ec3 \u0111\u1ec3 ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau v\u00e0 thi\u1ebft l\u1eadp k\u1ebf ho\u1ea1ch ho\u1ea1t \u0111\u1ed9ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3.<\/li><\/ol>\n\n\n\n<p>L\u01b0u \u00fd r\u1eb1ng, m\u1ee5c ti\u00eau c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ea7n \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp m\u1ed9t c\u00e1ch c\u1ee5 th\u1ec3 v\u00e0 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u00ednh kh\u1ea3 thi v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, h\u00e3y th\u01b0\u1eddng xuy\u00ean \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111i\u1ec1u ch\u1ec9nh m\u1ee5c ti\u00eau \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0110\u1ec3 thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c marketing cho h\u1ee3p t\u00e1c x\u00e3, b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc sau: Ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ee3p t\u00e1c x\u00e3: \u0110\u1ec3 \u0111\u1eb7t ra m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3, b\u1ea1n c\u1ea7n ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ee3p t\u00e1c x\u00e3 \u0111\u1ec3 hi\u1ec3u r\u00f5 nh\u1eefng \u0111i\u1ec3m m\u1ea1nh &hellip; <\/p>\n","protected":false},"author":1,"featured_media":1024,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[10],"tags":[154],"class_list":["post-1039","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-tri-hop-tac-xa","tag-thiet-lap-muc-tieu-chien-luoc-marketing","grid-sizer"],"_links":{"self":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/1039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/comments?post=1039"}],"version-history":[{"count":1,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/1039\/revisions"}],"predecessor-version":[{"id":1040,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/1039\/revisions\/1040"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/media\/1024"}],"wp:attachment":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/media?parent=1039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/categories?post=1039"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/tags?post=1039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}