{"id":692,"date":"2022-08-11T16:26:22","date_gmt":"2022-08-11T09:26:22","guid":{"rendered":"http:\/\/kthtx.vn\/?p=692"},"modified":"2022-12-21T08:05:16","modified_gmt":"2022-12-21T01:05:16","slug":"quan-tri-moi-quan-he-khach-hangcrm-nhu-mot-giai-phap-cong-nghe","status":"publish","type":"post","link":"https:\/\/kthtx.vn\/index.php\/2022\/08\/11\/quan-tri-moi-quan-he-khach-hangcrm-nhu-mot-giai-phap-cong-nghe\/","title":{"rendered":"Qu\u1ea3n tr\u1ecb m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng(CRM) nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 ?"},"content":{"rendered":"\n<p>Quan \u0111i\u1ec3m coi CRM nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 tr\u1ee3 gi\u00fap cho qu\u1ea3n l\u00fd nh\u1eefng v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn kh\u00e1ch h\u00e0ng l\u00e0 quan \u0111i\u1ec3m t\u01b0\u01a1ng \u0111\u1ed1i ph\u1ed5 bi\u1ebfn. Theo quan \u0111i\u1ec3m n\u00e0y, CRM l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng th\u00f4ng tin \u0111\u01b0\u1ee3c thu th\u1eadp t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau c\u00f9ng v\u1edbi nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch \u0111\u1ec3 \u0111\u01b0a ra nh\u1eefng b\u00e1o c\u00e1o, b\u1ea3ng bi\u1ec3u gi\u00fap doanh nghi\u1ec7p c\u00f3 m\u1ed9t b\u1ee9c tranh t\u1ed5ng th\u1ec3 v\u1ec1 kh\u00e1ch h\u00e0ng, th\u1ecb tr\u01b0\u1eddng v\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u1ea7n quan t\u00e2m kh\u00e1c trong kinh doanh. Mei Lin Fung cho r\u1eb1ng \u201cCRM l\u00e0 si\u00eau t\u1eadp h\u1ee3p c\u00e1c m\u00f4 h\u00ecnh, ph\u01b0\u01a1ng ph\u00e1p v\u00e0 c\u00f4ng ngh\u1ec7 kinh doanh hi\u1ec7n \u0111\u1ea1i c\u00f3 quan h\u1ec7 qua l\u1ea1i l\u1eabn nhau \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng nh\u1eb1m t\u1ea1o d\u1ef1ng duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u1ea5t\u201d. CRM l\u00e0 nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p trong th\u1eddi \u0111\u1ea1i c\u00f4ng nghi\u1ec7p th\u00f4ng tin, l\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh ph\u1ea7n m\u1ec1m, v\u00e0 th\u01b0\u1eddng s\u1eed d\u1ee5ng kh\u1ea3 n\u0103ng c\u1ee7a internet nh\u1eb1m h\u1ed7 tr\u1ee3 qu\u1ea3n l\u00fd nh\u1eefng kh\u00f3 kh\u0103n trong c\u00e1c m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng. V\u00ed d\u1ee5, doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t h\u1ec7 th\u1ed1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u v\u1ec1 kh\u00e1ch h\u00e0ng trong \u0111\u00f3 ch\u1ee9a \u0111\u1ef1ng th\u00f4ng tin \u0111\u1ea7y \u0111\u1ee7, chi ti\u1ebft v\u1ec1 m\u1ed1i quan h\u1ec7 kinh doanh gi\u1eefa c\u00e1c nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, ng\u01b0\u1eddi cung c\u1ea5p d\u1ecbch v\u1ee5 v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o th\u1ecfa m\u00e3n nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u1edbi nh\u1eefng k\u1ebf ho\u1ea1ch s\u1ea3n ph\u1ea9m, cung c\u1ea5p d\u1ecbch v\u1ee5, c\u00e1c ch\u00ednh s\u00e1ch ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng kh\u00e1c&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quan \u0111i\u1ec3m coi CRM nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 tr\u1ee3 gi\u00fap cho qu\u1ea3n l\u00fd nh\u1eefng v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn kh\u00e1ch h\u00e0ng l\u00e0 quan \u0111i\u1ec3m t\u01b0\u01a1ng \u0111\u1ed1i ph\u1ed5 bi\u1ebfn. Theo quan \u0111i\u1ec3m n\u00e0y, CRM l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng th\u00f4ng tin \u0111\u01b0\u1ee3c thu th\u1eadp t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau c\u00f9ng v\u1edbi nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n &hellip; <\/p>\n","protected":false},"author":1,"featured_media":224,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[10],"tags":[100],"class_list":["post-692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-tri-hop-tac-xa","tag-quan-tri-khach-hang","grid-sizer"],"_links":{"self":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/comments?post=692"}],"version-history":[{"count":2,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/692\/revisions"}],"predecessor-version":[{"id":801,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/692\/revisions\/801"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/media\/224"}],"wp:attachment":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/media?parent=692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/categories?post=692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/tags?post=692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}