CRM ho\u1ea1t \u0111\u1ed9ng gi\u00fap t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh kinh doanh c\u01a1 b\u1ea3n (ho\u1ea1t \u0111\u1ed9ng Marketing, ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng, ho\u1ea1t \u0111\u1ed9ng d\u1ecbch v\u1ee5\/h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng).<\/p>\n\n\n\n
a. T\u1ef1 \u0111\u1ed9ng ho\u00e1 Marketing (Marketing Automation)V\u1edbi th\u1ecb tr\u01b0\u1eddng m\u1edbi, l\u00e0m th\u1ebf n\u00e0o t\u00ecm ra \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u00e0 doanh nghi\u1ec7p h\u01b0\u1edbng t\u1edbi, cung c\u1ea5p cho th\u1ecb tr\u01b0\u1eddng \u0111\u00fang s\u1ea3n ph\u1ea9m, v\u00e0 \u0111\u00fang th\u1eddi \u0111i\u1ec3m? T\u1ef1 \u0111\u1ed9ng ho\u00e1 Marketing gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb trong vi\u1ec7c thi\u1ebft l\u1eadp c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 Marketing, \u0111\u00e1nh gi\u00e1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00f3, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c trong vi\u1ec7c ti\u1ebfn h\u00e0nh Marketing.<\/p>\n\n\n\n
b. T\u1ef1 \u0111\u1ed9ng ho\u00e1 b\u00e1n h\u00e0ng (Sales Force Automation)Nh\u1eefng nh\u00e2n t\u1ed1 n\u00e0o \u0111\u01b0a \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng ho\u00e1 v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a kh\u00e1ch h\u00e0ng? Nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0o \u0111em l\u1ea1i ph\u1ea7n l\u1edbn l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p? CRM h\u1ed7 tr\u1ee3 qu\u1ea3n l\u00fd c\u00e1c th\u00f4ng tin giao d\u1ecbch v\u1edbi kh\u00e1ch h\u00e0ng theo qui tr\u00ecnh b\u00e1n h\u00e0ng, qu\u1ea3n l\u00fd c\u00e1c c\u01a1 h\u1ed9i, ph\u00e2n t\u00edch chu k\u1ef3 b\u00e1n h\u00e0ng, d\u1ef1 b\u00e1o v\u00e0 cung c\u1ea5p c\u00e1c b\u00e1o c\u00e1o ph\u00e2n t\u00edch b\u00e1n h\u00e0ng.<\/p>\n\n\n\n
c. T\u1ef1 \u0111\u1ed9ng ho\u00e1 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng (Customer Care Automation)H\u1ec7th\u1ed1ng b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb t\u1ed1t mang l\u1ea1i kh\u00e1ch h\u00e0ng cho doanh nghi\u1ec7p, nh\u01b0ng \u0111\u00f3 m\u1edbi ch\u1ec9 l\u00e0 kh\u1edfi \u0111\u1ea7u. Vi\u1ec7c n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u ng\u00e0y c\u00e0ng cao t\u1eeb ph\u00eda h\u1ecd, kh\u1ea3 n\u0103ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng 24\/7… c\u0169ng mang t\u00ednh quan tr\u1ecdng kh\u00f4ng k\u00e9m. CRM qu\u1ea3n l\u00fd c\u00e1c s\u1ef1 c\u1ed1, y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c tr\u1ea1ng th\u00e1i c\u1ee7a d\u1ecbch v\u1ee5, cung c\u1ea5p h\u1ec7 th\u1ed1ng th\u01b0 vi\u1ec7n th\u00f4ng tin h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng, nh\u1eb1m \u0111\u1ea1t \u0111\u1ebfn m\u1ee9c t\u1ed1i \u0111a v\u1ec1 c\u1eaft gi\u1ea3m chi ph\u00ed cho doanh nghi\u1ec7p.<\/p>\n","protected":false},"excerpt":{"rendered":"
CRM ho\u1ea1t \u0111\u1ed9ng gi\u00fap t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh kinh doanh c\u01a1 b\u1ea3n (ho\u1ea1t \u0111\u1ed9ng Marketing, ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng, ho\u1ea1t \u0111\u1ed9ng d\u1ecbch v\u1ee5\/h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng). a. T\u1ef1 \u0111\u1ed9ng ho\u00e1 Marketing (Marketing Automation)V\u1edbi th\u1ecb tr\u01b0\u1eddng m\u1edbi, l\u00e0m th\u1ebf n\u00e0o t\u00ecm ra \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u00e0 doanh nghi\u1ec7p h\u01b0\u1edbng t\u1edbi, cung c\u1ea5p … <\/p>\n","protected":false},"author":1,"featured_media":457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[101],"tags":[102],"class_list":["post-695","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm","tag-crm","grid-sizer"],"_links":{"self":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/695","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/comments?post=695"}],"version-history":[{"count":4,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/695\/revisions"}],"predecessor-version":[{"id":805,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/posts\/695\/revisions\/805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/media\/457"}],"wp:attachment":[{"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/media?parent=695"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/categories?post=695"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kthtx.vn\/index.php\/wp-json\/wp\/v2\/tags?post=695"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}